by rmerket | Mar 1, 2016 |
CREATIVITY AND DESIGN Place: Soulsight Client: Personal Project Role: Researcher Timeline: 8 weeks Research One-on-one interviews I met with each member of the Soulsight team for an hour to discuss creativity and design. I recorded these conversations to analyze for...
by rmerket | Mar 1, 2016 |
PEOPLE REVOLUTION Place: Soulsight Client: IKEA Role: Design Researcher & Strategist Timeline: 4 weeks Research Employee interviews Manager interviews Historical analysis (peaceful revolutions) In-Context Observation Business Problem IKEA employees have many ideas...
by rmerket | Mar 1, 2016 |
IKEA KITCHEN Place: Soulsight Client: IKEA Role: Design Researcher & Strategist Timeline: 8 weeks Research Online research In-person interviews Phone interviews In store follow-alongs In store competitive research Business Problem IKEA Spain wanted to sell more...